Hilton Employee Program: The Secret to $3 Billion—and It’s a Game Changer!
Unbelievable! You Won’t Believe How Hilton’s Employees Are Cashing In!
In a jaw-dropping twist, Hilton has turned a once-dreaded employee perk into a golden goose that’s laying millions of eggs! That’s right, the Go Hilton employee travel program has skyrocketed from a source of constant complaints to a top favorite, raking in a staggering $3 billion in revenue since its revival!
Discounted Hotel Stays? Yes, Please!
With Go Hilton, employees and their nearest and dearest can snag dream stays at Hilton properties for a fraction of the cost—think $40 to $80 per night! They can soak up the sun for up to 40 nights a year! Even friends and family can join in the fun with 70 nights at half price! Talk about an offer that’s simply impossible to resist!
From Frustration to Fantastic!
Remember when the employee travel program was the worst of the worst? Employees were furious about the booking system’s galactic flaws that left them stranded with zero room availability. Thanks to the three-ring circus of paper documents and tedious approvals, frustrating nights were the norm. But fear not! In 2016, Hilton heard the outcry and totally transformed the experience.
A Digital Dream Come True!
Bye-bye to the bureaucratic nightmare! The revamped Go Hilton program introduced a seamless booking system that is 100% digital. Morrow’s team centrally managed room availability and developed a brilliant occupancy forecast model to ensure that employees get the best rates without the headaches.
Continuous Improvement is Key!
But Hilton wasn’t done! They made it a mission to keep evolving the program based on team member feedback. Originally, employees only received 30 nights per year, but that was quickly expanded to meet the growing demand. Say hello to 70 nights for your friends and family, and 40 nights for team members—all based on what the workers wanted!
Loyalty Like Never Before!
To top it off, Hilton introduced a revolutionary tenure program! Employees who stay with the company for 10 years gain lifetime friends and family rates, while those sticking around for 20 years enjoy lifetime team member rates. That’s how you keep your best talent from flying the coop!
A Win-Win That Will Blow Your Mind!
Since the overhaul, a jaw-dropping 35.8 million rooms have been booked through Go Hilton! With nearly $550 million generated just last year alone, it’s clear that this fabulous program is not just good for employees but also for Hilton’s bottom line!
HR Leaders, Take Note!
Want to successfully implement employee programs that drive revenue? Hilton’s VP of total rewards, Lora Lawler, suggests focusing on what the employees truly value. Get creative and think big!
The Go Hilton Revolution: Where Employee Benefits and Company Profits Meet!
This isn’t just another employee travel program; it’s a love story of loyalty, discounts, and big bucks! Hilton has cracked the code on happiness and profitability, proving that when employees win, the company wins too!
photo credit: fortune.com
