New Telco Boss Claims Nigeria and India Lessons Will Shock the Philippines!

The new CEO of the Philippinesโ€™ largest telco says his Nigeria and India experience taught him to โ€˜never underestimateโ€™ any market


SHOCKER: New CEO Carl Cruz Takes Globe Telecom by Storm!

From Nigerian Chaos to Philippine Power: Meet the Game-Changer!

Hold onto your smartphones, folks! The telecom industry is about to get a jolt with the arrival of Carl Raymond Cruz, the electrifying new chief executive at Globe Telecom! With experience from the wild markets of Sri Lanka, India, and Nigeria, Cruz is set to shake things up like never before!

This dynamic dynamo recently stepped into the giant shoes of Ernest Cu, who ran the show for over a decade! No pressure, right? But Cruz is more than up for the challenge. Prior to Globe, this trailblazer was at Airtel Nigeria, where the currency seemed to be on a rollercoaster rideโ€”going from 519.6 to over 1,100 Naira to the dollar in a matter of weeks! Weโ€™re talking about inflation shooting up to a jaw-dropping 42%! Buckle up because Cruz knows the true meaning of market madness!

Who is This Adventurous CEO?

Cruz joined Globe as the deputy CEO just this January, and now he’s taking the reins as the leading man in telecom! With a significant chunk of his career in the fast-moving consumer goods arena with Unilever, heโ€™s a rookie in telecom but brimming with ambition! Why telecom, you ask? Cruz insists itโ€™s the heart and soul of the digital world, delivering impacts that are felt by everyone! And when Airtel Nigeria came calling, he leaped at the opportunityโ€”sharing his adoration for the industrial fervor found in Indian firms!

Dazzling Plans to Dominate the Market!

But waitโ€”thereโ€™s more! Cruz has grandiose plans to capitalize on the Philippines’ booming digital scene! While Globe already reigns supreme in mobile users and market cap, Cruz has his sights set on becoming the ultimate titan in broadband, fiber, and enterprise services. โ€œWe want to be the most admired, the most profitable, and the largest!โ€ he declared, ready to catapult Globe into new heights!

Part of this strategy involves the glittering GCash, the mega finance app that Globeโ€™s affiliates are currently nurturing. An Initial Public Offering (IPO) may be just around the corner, with Cruz hinting that late this year could bring the big reveal. Still, heโ€™s playing it coy: โ€œWe havenโ€™t filed anything yet, but we want to be primed for when the moment strikes!โ€

And letโ€™s not forget about global trade chaos! With Trumpโ€™s โ€œLiberation Dayโ€ tariffs looming like a dark cloud, Cruz is navigated these choppy waters with fierce confidence! As inflation dips below 3% and GDP dances between 5.5% to 6%, he sees a resilient Philippines poised to thrive despite the uncertainties. โ€œOur domestic consumption accounts for 72% of GDP!โ€ he boasts, and heโ€™s ready to prove it!

Get ready, because Carl Cruz is not just entering the telecom frayโ€”heโ€™s preparing to fight like a gladiator and lead Globe Telecom into a dazzling future. Keep your eyes peeled, because the telecom revolution is about to explode!

photo credit: fortune.com

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Source: USD @ Thu, 24 Apr.